Menu
The average person sees over 10,000 pieces of advertising per day.
If you don’t have a strategy, it’s hard to stand out from the opposition.
Traditional media channels can significantly extend your reach, connecting your brand with diverse audiences in different locations.
With precise targeting, we place your ads in the right contexts, ensuring they resonate with the specific demographics of your customers.
Presence on established media channels enhances brand credibility and authority, reinforcing trust with your audience.
While the digital landscape continues to evolve, traditional media channels like TV, radio, billboards, and press remain powerful tools for reaching and engaging with a broad audience.
At Country Market, we are experienced in strategic media buying for the agribusiness sector, ensuring your brand captures attention where it matters most.
Strategy
Anyone can go and spend $5,000 and see their ad appear on a TV channel or hear it on a radio station. Without a strategy, it’s hard to stand out and see results. Most consumers can recall only three brands for any sector. Taking a 360 degree view, we’ll develop a roadmap with priority actions to elevate your brand to make sure your business is remembered. Using the pyramid model, the strategy will deliver beyond the creative visuals to create a brand strategy that resonates with your target market.
To complement your brand strategy or as a stand alone project, we can develop highly creative marketing campaigns that reach your audience and give you the best return. From creative design through to media buying, we can cover every aspect of your campaign across both traditional and digital platforms.
Media & Creative
When growing your brand, consistency and persistency is paramount. Every logo, brochure, website, billboard, advertisement and social media post represents your business, so how it looks and feel is important.
When we create the ad itself that will run on the channels we’re procuring, we always have the target customer in mind. Secondly, we’ll have the ad format matched to the channel to maximise the desired result for your business.
From concept to airtime, we manage the entire process of creating compelling TV and radio ads that tell your story, engage your audience, and inspire action.
We secure prime locations for billboard advertising, offering high visibility to drive brand awareness and recall in your key markets.
Placing ads in relevant newspapers and magazines, we target specific segments within the agricultural community to maximize impact.
Leveraging our extensive network and industry knowledge, we negotiate the best rates and placements for your ads, ensuring optimal ROI.
Monitoring performance across all channels, we provide detailed analytics and insights, allowing for data-driven decisions to refine and optimize campaigns.
Our approach to traditional media buying is rooted in a deep understanding of the agribusiness landscape and the behaviors of its consumers. We craft campaigns that not only grab attention but also resonate on a personal level, reinforcing your brand’s connection with its audience.
Traditional media channels offer a unique opportunity to tell your brand’s story in a compelling way, reaching out to audiences far and wide. With Country Market’s expertise in TV, radio, billboards, and press media buying, your agribusiness can achieve unparalleled visibility and engagement.
Ready to make a lasting impression? Contact us today to discover how our media buying services can elevate your brand and connect you with your audience like never before.
